Block Blue Light
BlockBlueLight partnered with Launch to rebuild its website for global scale. We designed and developed a CRO-driven, multi-region site supported by in-house photography, animations, and 3D renders. The result is a high-performing platform that delivers a premium customer experience worldwide, strengthens brand positioning, and supports continued international revenue growth.
Stats achieved for this client:
New Website
Products shot in our studio
Brand shoots in total
The Challenge
BlockBlueLight, a multi–eight-figure global leader in blue light blocking solutions, needed a new website capable of supporting its growing international operations. While the brand had a strong product range and a loyal customer base, its existing site lacked the functionality, design quality, and conversion focus required to serve multiple markets effectively. The challenge was to create a high-performing, visually engaging website that would not only align with the brand’s premium positioning but also convert visitors into customers at scale.
Our Approach
Launch Agency designed and developed a fully customised website tailored to BlockBlueLight’s multinational needs. The build incorporated best-practice CRO (conversion rate optimisation) principles throughout, ensuring every element — from navigation to product pages — was geared towards driving sales.
Our team produced all website content in-house, including professional photography, high-quality animations, and photorealistic 3D renders to showcase the products. The site was engineered for speed, scalability, and seamless multi-region functionality, allowing the brand to deliver a consistent, optimised experience to customers worldwide.
The Results
The new website has become a powerful growth driver for BlockBlueLight, enabling the brand to operate efficiently across multiple international markets while maintaining a premium, conversion-focused user experience. The combination of CRO-led design, compelling creative, and optimised functionality has supported continued revenue growth, strengthened brand positioning, and provided a scalable platform for future expansion.
Why Partner With Launch?
No more content that looks nice but doesn’t move the needle. Partner with a team that lives and breathes creative — backed by data, strategy, and execution.
