How we work
With a unique blend of strategy, creative, performance marketing, and consulting — we don’t just run ads, we help grow businesses.
What Does the First 90 Days Look Like?
Our structured onboarding process blends clarity, execution, and momentum — so you can see results early while building a foundation for long-term scale.
Week 1–4: Strategy & Foundation
We work with you to refine your messaging framework, value proposition, unique selling points, and brand positioning.
In parallel, we plan your first content shoot to align creative with the brand story.
Your website is audited and refined to match your messaging and ensure all digital touchpoints are cohesive.
We set clear KPIs aligned with your business goals to guide all campaign and content activity.
Week 5–8: Launch & Activation
We capture your content and get your first campaigns live — building out a full-funnel structure using a diverse range of creatives.
Ads go live across Meta, Google, TikTok, and YouTube, tailored to your customer journey.
We monitor performance closely, ensuring early traction and initial learning phases are captured correctly.
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Week 9–12: Scale & Test Fast
We enter a test-and-iterate phase, refining your messaging based on real-world performance data.
Round two of content is captured — this time driven by what’s working and where we see opportunity.
We begin speed testing new offers, creative angles, hooks, and ad structures to rapidly scale performance.
Book a Free Strategy Consultation With One of Our Advisors
Whether you’re a scaling brand or just starting to align your message — our team will walk you through the best pathway forward.
Our Biggest Uniqueness: Your Fractional Growth Team
We don’t just advise from the sidelines — we embed experienced C-suite leaders directly into your business through our consulting arm.
CCO – Chief Commercial Officer
Owns your sales structure, pricing strategy, go-to-market execution, and customer acquisition model. Ideal for companies needing scalable revenue systems.
CMO – Chief Marketing Officer
Shapes brand direction, media strategy, messaging hierarchy, and marketing ROI. Ensures brand and performance are aligned at every stage.
COO – Chief Operating Officer
Optimises internal systems, delivery teams, and workflows. Brings structure to operations, creating efficiency across departments.
CFO – Chief Financial Officer
Delivers clear financial planning, forecasting, cost control, and funding strategy. Supports with capital raising, cashflow, and commercial viability.
CPO – Chief Product Officer
Focuses on innovation, customer experience, retention, and product roadmaps. Helps shape scalable, market-ready solutions.
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Why Partner With Launch?
Whether you’re a scaling brand or just starting to align your message — our team will walk you through the best pathway forward.
