Creative Strategy That Connects and Converts
You can’t execute effective marketing without a strategy. Your creative and marketing must align with your business strategy — ensuring every campaign connects with the right customers and drives measurable growth.
clear strategies For Success
That’s where we come in. We create clear, actionable strategies that cut the guesswork, sharpen your message, and position your brand for measurable success. Every dollar you invest works harder - delivering results you can track.
Why Creative Strategy Matters
Creative is no longer just the “look” of a brand — it’s how your customers experience you across every channel. From social media feeds to website landing pages, the right creative strategy makes the difference between being seen and being chosen.
Aligns creative with your wider business and growth strategy
Ensures content connects emotionally and commercially with your audience
Powers campaigns across every digital channel with consistent creative direction
The right creative strategy combines insight with execution. By defining what you need to say, where you need to show up, and how to visually connect, we help brands cut through the noise and build lasting connections with their audiences.
Consulting-Led Discovery
Creative strategy starts with your business. We work with you to understand your brand positioning, verticals, and customer targets to ensure your creative supports growth.
Content Strategy
Through workshops, we map out what content needs to be created, which platforms it should live on, and how it ties back to your wider marketing strategy.
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Content Production
From photography to high-production videography, animation, explainer videos, motion graphics, and graphic design — we capture and produce content that brings your creative strategy to life.
Continuous Evolution
Creative strategy isn’t one-and-done. We plan for ongoing content creation and iteration, ensuring your brand stays fresh, relevant, and aligned with changing customer needs.
Why Choose Launch as Your Growth Partner
We bridge the gap between business strategy and creative execution.
01
Business Owners, Not Just Marketers
We’ve scaled our own businesses, so we know creative isn’t just about looking good — it must connect to commercial outcomes.
02
Everything Under One Roof
With content creators, designers, and digital marketers working side by side, we deliver strategy, production, and execution in one seamless package.
03
Built for Long-Term Growth
We don’t just deliver a one-off campaign. Our process ensures ongoing creative that evolves with your business and fuels long-term growth.
Real Results. Proven Growth.
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Launch partnered with NZ Food Waikato to rebuild brand messaging, create a conversion-focused site, and run Meta/Google funnels — generating 100+ leads, onboarding 50+ farms, and establishing scalable growth foundations.
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Launch rebuilt Levels of You’s marketing engine with a new website, full-funnel campaigns, and creative testing — generating 350+ leads, reducing CPL by 60%, and driving successful expansion across Australia.
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BlockBlueLight partnered with Launch to rebuild its website for global scale. We designed and developed a CRO-driven, multi-region site supported by in-house photography, animations, and 3D renders. The result is a high-performing platform that delivers a premium customer experience worldwide, strengthens brand positioning, and supports continued international revenue growth.
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Australian Eucalyptus is a fast-growing eCommerce brand producing natural cleaning and wellness products. Built on authenticity and sustainability, the brand wanted to expand beyond brick-and-mortar sales and unlock online growth at scale.
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Launch partnered with Hallmark Homes to deliver an omnichannel funnel across Meta, Google, and content — driving 35% more enquiries, boosting showhome attendance, and strengthening premium brand positioning in a competitive housing market.
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Launch partnered with Lawnrite to implement full-funnel Meta and Google campaigns, creative testing, and brand content — generating consistent leads, reducing acquisition costs, and building a scalable marketing system for franchise growth.
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Compac Homes partnered with Launch to rebuild their website, run creative campaigns, and refine lead generation — reducing CPL by 60% and generating 1,000+ qualified leads.
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Become Wealth partnered with Launch to scale beyond referrals and build a predictable pipeline of high-net-worth clients. By combining Meta and Google Ads with a content-led strategy, we delivered a 24% lift in leads within nine months and a further 40% increase in early 2025 — all while strengthening brand authority and trust in a competitive financial advisory market.
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Launch has partnered with Hamilton City Council on 40+ projects, delivering photoshoots, large-scale animations, and campaign launches — helping internal teams tell authentic local stories and engage the Hamilton community.
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Launch partnered with Pragma Homes to rebuild brand messaging, launch a new website, and run full-funnel campaigns — increasing enquiries by 40% and boosting social reach by 250% in year one.
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Launch partnered with Far North Solar to build a new website, full-funnel Meta and Google campaigns, and creative testing — increasing leads 300%, reducing CPL 60%, and establishing scalable regional growth.
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Anglesea Clinic is one of Hamilton’s leading urgent care and healthcare providers, trusted by the community for over 30 years. With a wide range of services and a strong reputation, Anglesea needed a partner to strengthen their digital presence, refine their messaging, and connect more effectively with patients online.
FAQs
Without a clear creative strategy, campaigns often miss the mark. We align your creative with your business and marketing goals to ensure every piece of content has purpose.
We cover photography, videography, animation, explainer videos, motion graphics, and graphic design — giving your brand a complete creative toolkit.
We start with consulting-led discovery and content strategy workshops to make sure every piece of creative ties back to your brand voice, positioning, and goals.
No. Creative strategy is an ongoing process. We continually refine and produce new creative to keep your brand relevant and consistent across all channels.
Not at all. We create content for all parts of your digital ecosystem — websites, social media, advertising, and internal brand storytelling.
Why Partner With Launch?
No more content that looks nice but doesn’t move the needle. Partner with a team that lives and breathes creative — backed by data, strategy, and execution.
