Why Website Design & Development Matters

A “pretty” website isn’t enough. To drive growth, your site needs to be strategically designed around your customer journey and built to convert. That means more than design — it means embedding trust, credibility, and clarity at every step.

Average 15% increase in conversion rates when our websites go live

Every site package includes authentic visual content (photography/videography)

Built to grow service-based and professional service businesses

From trust signals like reviews and testimonials, to CRO-driven design and Webflow development, our websites don’t just perform — they evolve with your business. And once the site is live, it’s all yours: no lock-ins, no ransom, just a platform you can own and manage with ease.

Our Process

Consulting-Led Onboarding

We begin with strategy. Together, we refine your messaging, positioning, value proposition, and USPs to ensure your website speaks directly to your ideal customers.

Our Process

Website Design & Development

We design and develop your site in Webflow — focusing on CRO principles, trust-building, and mapping out your customer journey for maximum clarity and conversion.

Our Process

Capturing Authentic Content

Every package includes content. From photos to video, we capture the visuals that bring your brand to life and make your site authentic and engaging.

Our Process

Go Live & Handover

Once your site is live, we hand it over to you — complete with training sessions so your team can manage it easily. You’ll have full control with no ongoing restrictions.

Why Choose Launch as Your Growth Partner

Websites That Blend Strategy, Creative, and CRO

01

Business Owners, Not Just Marketers

We’ve scaled and exited businesses ourselves, so we know your website needs to drive sales, not just look nice. We design with the customer journey and commercial outcomes in mind.

02

Everything Under One Roof

With design, content, and CRO all handled in-house, you don’t need multiple third parties. We combine strategy, creative, and development seamlessly.

03

Built for Long-Term Growth

We hand over every site we build, giving you full ownership and easy management. With Webflow as our partner platform, your site will be fast, scalable, and future-proof.

case studies

Real Results. Proven Growth.

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Digital
Creative
Food Innovation Waikato

Launch partnered with NZ Food Waikato to rebuild brand messaging, create a conversion-focused site, and run Meta/Google funnels — generating 100+ leads, onboarding 50+ farms, and establishing scalable growth foundations.

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Digital
Levels of You

Launch rebuilt Levels of You’s marketing engine with a new website, full-funnel campaigns, and creative testing — generating 350+ leads, reducing CPL by 60%, and driving successful expansion across Australia.

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Creative
Digital
Block Blue Light

BlockBlueLight partnered with Launch to rebuild its website for global scale. We designed and developed a CRO-driven, multi-region site supported by in-house photography, animations, and 3D renders. The result is a high-performing platform that delivers a premium customer experience worldwide, strengthens brand positioning, and supports continued international revenue growth.

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Digital
Ecommerce
Australian Eucalyptus

Australian Eucalyptus is a fast-growing eCommerce brand producing natural cleaning and wellness products. Built on authenticity and sustainability, the brand wanted to expand beyond brick-and-mortar sales and unlock online growth at scale.

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Creative
Digital
Hallmark Homes

Launch partnered with Hallmark Homes to deliver an omnichannel funnel across Meta, Google, and content — driving 35% more enquiries, boosting showhome attendance, and strengthening premium brand positioning in a competitive housing market.

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Creative
Lawnrite

Launch partnered with Lawnrite to implement full-funnel Meta and Google campaigns, creative testing, and brand content — generating consistent leads, reducing acquisition costs, and building a scalable marketing system for franchise growth.

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Creative
Digital
Compac Homes

Compac Homes partnered with Launch to rebuild their website, run creative campaigns, and refine lead generation — reducing CPL by 60% and generating 1,000+ qualified leads.

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Creative
Digital
Become Wealth

Become Wealth partnered with Launch to scale beyond referrals and build a predictable pipeline of high-net-worth clients. By combining Meta and Google Ads with a content-led strategy, we delivered a 24% lift in leads within nine months and a further 40% increase in early 2025 — all while strengthening brand authority and trust in a competitive financial advisory market.

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Creative
Hamilton City Council

Launch has partnered with Hamilton City Council on 40+ projects, delivering photoshoots, large-scale animations, and campaign launches — helping internal teams tell authentic local stories and engage the Hamilton community.

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Creative
Digital
Pragma Homes

Launch partnered with Pragma Homes to rebuild brand messaging, launch a new website, and run full-funnel campaigns — increasing enquiries by 40% and boosting social reach by 250% in year one.

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Creative
Digital
Far North Solar

Launch partnered with Far North Solar to build a new website, full-funnel Meta and Google campaigns, and creative testing — increasing leads 300%, reducing CPL 60%, and establishing scalable regional growth.

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Creative
Digital
Anglesea Clinic

Anglesea Clinic is one of Hamilton’s leading urgent care and healthcare providers, trusted by the community for over 30 years. With a wide range of services and a strong reputation, Anglesea needed a partner to strengthen their digital presence, refine their messaging, and connect more effectively with patients online.

FAQs

Do you design websites for any type of business?

We specialise in service-based and professional service businesses, where clarity, trust, and conversion matter most.

Do your websites include content?

Yes — every package includes visual content creation (photo/video depending on the package) to ensure your website feels authentic and on-brand.

How much do your websites improve results?

On average, clients see a 15% lift in conversion rates after launching a site with us, thanks to CRO-focused design and trust-building strategies.

What platform do you build on?

We partner with Webflow because it offers speed, flexibility, and scalability. Plus, it gives our clients full control after handover.

Will we own the website once it’s live?

Absolutely. Once we set your site live, it’s transferred to you with training included — no lock-ins, no hidden costs, and no reliance on us for small changes.

Why Partner With Launch?

No more content that looks nice but doesn’t move the needle. Partner with a team that lives and breathes creative — backed by data, strategy, and execution.