Catlyn Calder founded Fill Good in 2020, intending to give the Cambridge community an opportunity to support local suppliers and shop in a way that is kinder to the environment. Since opening the store has undergone major renovations and has doubled in size, making way for new products and fresh produce bins. Cambridge locals can now get everything they need from Fill Good, Cambridge’s only organic grocery store.
Fill Good came to us with the goal of establishing brand awareness on social media. Our Social Media Management team took over all the Fill Good social media accounts and developed a strategy that utilises graphics, photos, and short-form videos. Their social media strategy is constantly evolving to align with their growth and goals. You’ll find our social media and content creation team in the Fill Good store each month, shooting fresh content for all social media platforms!
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